Ursus este noul sponsorul principal al naţionalei
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Marca de bere Ursus va fi pentru următorii patru ani sponsorul principal al echipei naţionale de fotbal, potrivit unor surse din apropierea conducerii Federaţiei Române de Fotbal (FRF).
Ursus, marcă aparţinând producătorului de bere Ursus Breweries, înlocuieşte berea Bergenbier, deţinută de compania InBev, care a a fost partenerul naţionalei timp de 10 ani. Surse din piaţa publicităţii susţin că valoarea contractului s-ar ridica la 10 milioane de euro pentru cei patru ani de contract.
Roberto Verdeş, unul dintre actionarii companiei Sport Evolution Group, firma ce reprezinta interesele de marketing ale FRF, a declarat pentru Adevărul că federaţia va organiza o conferinţă la sfârşitul acestei luni în care va anunţa noul sponsor al naţionalei.
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