Romania, five nominees at Cannes Festival
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The 56th edition of the Cannes Lions Advertising Festival, the equivalent for Oscar Prizes for film, developing June 21-27, started yesterday. Romania has received five nominees so far.
Today were announced the nominees for the categories Direct, promo, PR, Press, Media, Outdoor and radio. The Romanian advertising agencies have received five nominees this year: “Accidents can happen to anyone” (Arsenoaiei&Mătăşel) for PR category, “Punk” and “Graffiti” (Grey Bucharest) at Outdoor. And at the category of Media the nominee was Leo Burnett&Targett agency with the promotion of “Dinosaurs exhibition” for Antipa Museum.
This year’s edition had 20 % less works than last year, reaching 22,652 advertising works, while the number of participants decreased by 40 % this year.
19 Romanian agencies registered, this edition, with 74 works.
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