Media devine Cenuşăreasa Publicităţii
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Adaugă-ne ca sursă preferată în Google
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Urmărește-ne pe Discover
Altădată ţinând cap de afiş la concursurile de creativitate şi eficienţă, Media nu a reuşit la Effie 2006 decât două nominalizări, în categorie neacordându-se niciun premiu. Acest lucru
Altădată ţinând cap de afiş la concursurile de creativitate şi eficienţă, Media nu a reuşit la Effie 2006 decât două nominalizări, în categorie neacordându-se niciun premiu. Acest lucru este cu atât mai neobişnuit cu cât produsele media se pretează la abordări nonstandard, cu care anul trecut agenţia Next/Cap a câştigat Gold Effie cu campania pentru FHM, Leo Burnett a câştigat Bronze Effie pentru Academia Caţavencu, iar McCann Erickson a uimit Europa cu campania MTV, câştigând tot ce era de câştigat la Golden Drum, cel mai important festival de creaţie pentru Europa de Est.
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