Marea Britanie va castiga 1,5 miliarde e euro de pe urma CE
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Campionatul European de fotbal va genera venituri estimate la 1,5 miliarde de euro pentru economia Marii Britanii, ca urmare a vanzarilor de bauturi alcoolice si de televizoare. Potrivit unui studiu
Campionatul European de fotbal va genera venituri estimate la 1,5 miliarde de euro pentru economia Marii Britanii, ca urmare a vanzarilor de bauturi alcoolice si de televizoare. Potrivit unui studiu realizat de o societate de cercetare, britanicii vor cheltui in total 659 de milioane de euro pentru achizitionarea de televizoare si de alte aparate electrice, precum si pentru procurarea de drapele si de replici ale tricourilor echipei nationale. De asemenea, barurile si magazinele care comercializeaza bauturi alcoolice vor inregistra venituri estimate la 175,8 de milioane de euro, numai in timpul disputarii grupelor turneului final al Campionatului European. Competitia europeana va genera si o crestere a veniturilor obtinute de mass-media in urma difuzarii de spoturi publicitare, estimate la 248 de milioane de euro, in timp ce agentiile de voiaj si companiile aeriene vor obtine 63 milioane de euro in urma deplasarii suporterilor in Portugalia.
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